`Remember me on this computer` option
Select the `Remember me on this computer` option if you wish to be automatically logged on to the computer in future. Your account will remain active for 45 days. Please do not use the `Remember me` option if using a computer with public access or that is used by more than one person.
Lego, the iconic Danish toy company, is globally renowned for nurturing the imaginative spirit of generations. Founded in 1932 by Ole Kirk Christiansen, the name ´´LEGO´´ is derived from the Danish phrase ´´leg godt,´´ meaning ´´play well.´´
In over eight decades, LEGO has created a cultural phenomenon that extends far beyond its bricks. The brand has fostered learning through play and continues to inspire the innovators, engineers, and storytellers of tomorrow. Lego´s commitment to sustainability, with initiatives like transitioning to plant-based plastics, reflects its dedication to a better future. As LEGO ventures into the future, it remains a timeless symbol of creativity, fun, and boundless possibilities.LEGO is more than just a toy; it´s an enduring legacy of imagination and creativity that will continue to inspire generations for years to come.
Building Imagination Brick by Brick
At the heart of LEGO´s success lies its ingenious interlocking brick system, which allows children and adults alike to build, create, and innovate. With an array of vibrant colors and versatile pieces, Lego building sets cater to every age group, from the Duplo for toddlers to the intricate Creator Expert sets designed for skilled builders. In addition to bricks, LEGO figures have become iconic. Minifigures have taken on countless roles in themes such as pirates, astronauts, and superheroes, bringing stories to life and adding a touch of personality to every creation.
From cityscapes to racetracks, LEGO vehicles offer an exciting journey into the world of transportation. LEGO Technic sets provide a dynamic challenge for older builders, with intricate gears, motors, and functions to replicate real vehicles´ engineering. LEGO isn´t just about building – it´s also about style. LEGO backpacks showcase the fusion of practicality and playful design, making school and travel an enjoyable adventure for kids and adults alike. For a unique twist on the traditional gift of flowers, it introduced the Lego Flower Bouquet set. Handcrafted from LEGO blooms, this set adds a touch of creativity to any space, allowing enthusiasts to craft a bouquet that never wilts.
Marvel enthusiasts can immerse themselves in the LEGO Marvel universe, with sets featuring iconic heroes and villains from the Marvel Cinematic Universe. These sets bring action-packed scenes to life and provide endless opportunities for imaginative storytelling. Lego Disney brings the magic of beloved Disney characters and stories into the hands of fans of all ages. From princess castles to Star Wars spaceships, these sets celebrate the enchanting world of Disney.