During March 9 to 11, we had the honor of being invited to the campus organized by the prestigious brand SRAM in Italy, to present this top innovation for the world of cycling, the new generation of its revolutionary group of electronic components for bicycles, the acclaimed “RED”.

There, in Valdobbiadene, the surroundings were filled with a passion for cycling thanks to its incredible landscapes and fabulous spots where there is a great cycling tourist attraction.

In this video, we are excited to share with you every detail of this experience and all the technical information you need to know about the new RED generation . You will be able to enjoy an interview with a SRAM product specialist analyzing component by component and you will see unique content of the bicycle that we rode right there with the team, recording and riding through the beautiful landscapes of that province.

*You can choose the subtitle language you want from the YouTube player.

We want to express our most sincere gratitude to MEGAMO , for providing us with the RISE bicycle frame, manufactured in our home, Girona and which makes us have a top bike in all aspects.

Also, our recognition to Castelli , for dressing Sara for this video, our expert responsible for the cycling workshop at Tradeinn, who looked impeccable during the creation of our video.