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About Valera

Discover Valera, where Swiss precision engineering meets the pinnacle of electronic innovation. At techinn, we celebrate brands that push the boundaries of technology, and Valera stands as a testament to this philosophy. For over 60 years, Valera has been the specialist in crafting high-performance electronics, dedicating its unparalleled expertise to the specialized category of personal care. This is not just about styling; this is about the science and engineering behind perfect results, making Valera a leader in the subcategory of professional hair care technology. Rooted in the rich tradition of Swiss manufacturing, every Valera product embodies quality, reliability, and meticulous attention to detail. The Swiss Made seal is a promise of excellence, ensuring that the electronics within each device are built to last. Valera´s commitment to research and development is evident in their powerful and durable motors, including long-life AC and cutting-edge digital motors, which are engineered to deliver thousands of hours of consistent, high-velocity airflow. This is the kind of robust performance and longevity that tech enthusiasts expect from premium electronic equipment. Valera´s innovation extends deep into the technological features that define their products. Explore devices equipped with Smart Airflow Technology, which optimizes the path of the air for faster drying times and reduced energy consumption. Experience the benefits of their advanced ion generators, a sophisticated electronic feature that releases millions of negative ions to neutralize static, combat frizz, and leave hair exceptionally smooth and shiny. Furthermore, patented systems like the Rotocord prevent tangled cables, a thoughtful piece of engineering that enhances user experience and product lifespan. While Valera´s expertise is focused on the hair care domain, its core identity is that of a high-tech electronics manufacturer. The brand is the preferred choice of professional stylists and hairdressers in over 80 countries, a clear indicator of its superior performance and durability under the most demanding conditions. This professional endorsement speaks volumes about the quality of the internal components and the ergonomic design. When you choose a Valera hair dryer, straightener, or styler from techinn, you are investing in a piece of precision-engineered electronic equipment designed for ultimate performance and care. Experience the fusion of Swiss craftsmanship and advanced electronic power with Valera

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