Polaroid Now Generation 3 instant camera

Capture and keep everyday moments forever with the Polaroid Now Generation 3 Instant Camera. This iconic point-and-shoot camera blends classic design with modern functionality, delivering the timeless magic of Instant photography with greater creative freedom. Experience the joy of watching your memories develop in your hands, creating tangible keepsakes you can share and treasure.

The Polaroid Now is engineered for simplicity and superior results. Its most significant feature is the intelligent autofocus 2-lens system. The camera automatically detects your subject´s distance and selects the optimal lens—either for portraits or standard scenes—ensuring your photos are sharper and more detailed, from close-ups to landscapes. This means you can focus on the moment, not the settings, and trust the camera to capture it with clarity.

Unleash your artistic side with powerful built-in creative tools. The double exposure feature allows you to superimpose two different moments into a single, dreamlike frame, opening up a world of experimental photography. Frame the perfect group shot or a stunning solo portrait with the convenient self-timer, giving you nine seconds to step into the picture. The camera also features a more accurate, human-friendly flash that provides natural-looking light to beautifully illuminate your subjects without washing them out.

Designed for the modern creator, the Polaroid Now Gen 3 is equipped with an internal rechargeable lithium-ion battery. Simply charge it up via the included USB-C cable and you´re ready for countless packs of film, making it a more convenient and sustainable companion for all your adventures. It’s compatible with both classic Polaroid 600 film and the battery-free i-Type film. Embracing its heritage while looking to the future, the camer´s external shell is proudly made with 40% recycled materials.

Technical Specifications
* Type: Instant Camera
* Dimensions: 94x112.2x150.2 mm (3.7x4.4x5.9 in)
* Weight: 455.8 grams (1 lb) without film pack
* Outer Shell: ABS, PC plastics (40% recycled)
* Autofocus System: 2 fixed focus zones 0.55m-1.3m, 0.6m-infinity
* Focal Length: Close-up (Lens 1) 94.96 mm / Standard (Lens 2) 102.35 mm
* Field of View: 40° horizontal, 41° vertical
* Shutter System: Custom design, using precision step motor for shutter
* Aperture: f/11
* Flash System: Vacuum discharge tube storage with automatic adjustment